Beverage Study #3783

Exit Survey

Questions marked with a * are required

100%

Contact Information

First Name

Last Name

Phone

Email Address

Address Line 1

Address Line 2

City

Zipcode

What is your age?

What is your gender?

Male

Female

What is your ethnicity?

Asian or Pacific Islander

Black or African American

Caucasian/White

Native American, Eskimo or Aleut

Hispanic/Latino

Multiethnic

Other

Which of the following best describes your current employment status?

Working full-time

Working part-time

Self-employed

Stay-at-home parent or homemaker

Full or part-time student

On disability

Retiree

Unemployed, looking for a job

Does anyone in your household or do any of your close friends work in any of the following industries?

Education

Manufacturer, distributor, retailer of food & beverages

Graphic Design

Electronic device manufacturer

An advertising agency

A market research company or department

Public relations

Television, radio, newspaper or magazine

Coffee shop

Automotive

Accounting/Finance

Other

Which of the following best describes your 2019 year-end annual household income?

Less than $30,000

$30,000 - $39,999

$40,000 - $49,999

$50,000 - $59,999

$60,000 - $69,999

$70,000 - $79,999

$80,000+

What is the highest level of education you have completed?

Elementary or Middle School

High School

Some College/No Degree

Associate’s Degree

Bachelor’s Degree

Graduate Degree

Thinking about the past 12 months, please consider any GIFTS you have GIVEN or RECEIVED and select all that apply.

I have received a gift in the past 12 months that I can use in my home

I have received a gift in the past 12 months that I can use for travel

I have received a gift in the past 12 months that I can use in my car

I have received another type of gift in the past 12 months

I have given a gift in the past 12 months that the recipient can use in their home

I have given a gift in the past 12 months that the recipient can use for travel

I have given a gift in the past 12 months that the recipient can use in their car

I have given another type of gift in the past 12 months

What type of gift did you purchase and GIVE for the recipient to use in their home? Select all that apply.

A gift they could use in their garden/outdoor property

A gift they could use to build or make home improvements

A gift they could use in their kitchen, such as an appliance

A gift they could consume, such as food or beverage

A gift they could use with their kids, such as an activity or toy

Other

How often do you give consumable gifts, such as food or beverages?

Not very often

Fairly often

Often

This is my go-to type of gift

In the past 12 months, what type of gift did you receive to use in your home? Select all that apply.

A gift you could use in your garden/outdoor property

A gift you could use to build or make home improvements

A gift you could use in your kitchen, such as an appliance

A gift you could consume, such as food or beverage

A gift you could use with your kids, such as an activity or toy

Other

How often, if at all, do you prepare and consume each of the following beverages at home?

	5-6 times per week	3-4 times per week	1-2 times per week	1 time every 2-3 weeks	1 time per month or less	Never
Coffee (hot or iced)	5-6 times per week	3-4 times per week	1-2 times per week	1 time every 2-3 weeks	1 time per month or less	Never

Tea (hot or iced)	5-6 times per week	3-4 times per week	1-2 times per week	1 time every 2-3 weeks	1 time per month or less	Never

Cocktails (alcoholic)	5-6 times per week	3-4 times per week	1-2 times per week	1 time every 2-3 weeks	1 time per month or less	Never

Smoothies	5-6 times per week	3-4 times per week	1-2 times per week	1 time every 2-3 weeks	1 time per month or less	Never

Hot chocolate	5-6 times per week	3-4 times per week	1-2 times per week	1 time every 2-3 weeks	1 time per month or less	Never

Which brand (if any) of machine that utilizes PODS (for coffee, tea, or hot chocolate) do you currently own and use regularly at home?

Which of the following statements best describes the role that you have in the decision to buy coffee/tea/hot chocolate pods for your household? SELECT ONE.

I am the primary decision maker

I share the purchase decisions with someone else equally

I have little to no involvement in the purchase decisions

When it comes to giving coffee, tea or hot chocolate pods as a gift, which of the following statements is true for you? Select all that apply.

I have considered giving pods as gifts for others

I have considered purchasing pods as gifts for myself

I have given pods as gifts for others

I have given pods as gifts for myself

I have not considered giving pods as gifts for others, or myself

When it comes to receiving gifts that are coffee, tea, or hot chocolate pods, which of the following statements is true for you? Select all that apply.

I would enjoy receiving coffee, tea, or hot chocolate pods as a gift

I would find a coffee, tea, or hot chocolate pod gift acceptable, but not particularly exciting

I would not enjoy receiving a coffee, tea, or hot chocolate pod gift at all

Which, if any, of the following technology devices do you currently own and use on a regular basis for personal reasons?

Laptop or Desktop Computer without webcam

Laptop or Desktop Computer with webcam

Smartphone with photo and video capabilities

Tablet with photo and video capabilities

None of the above

What smartphone do you currently own and use?

iPhone 6, 7, 8, SE, X or newer

Android Smartphone running Android OS 4.4 or newer

None of the above

When was the last time that you personally made a video clip using your webcam or smartphone that you then sent via email or text message or uploaded to a social network site or website so that others could view it? Would you say that it was…

In the past month

In the past three months

In the past six months

In the past year

More than a year ago 

Never